Public responses should not be promotional in nature or tone
AI-verifiedwarningFDA guidance · non-bindingRaised as a question — a person decides
Rule
Public responses to unsolicited off-label requests (the contact-information and disclosure responses) should not be promotional in nature or tone.
Check
Review the public response for promotional language, framing, or design elements.
Escalate when
Whether specific wording or presentation crosses into promotional is debatable.
Where this comes from
Section VI, Recommendation 4 · page 15. The highlighted words are quoted exactly; a script confirms they appear in the source before the rule can be published.
…ends that a representative who responds to a public request clearly disclose in his/her public response that he/she is a particular firm’s representative and inform the requestor of the name of the firm representative or department to contact should the individual choose to follow up directly with the firm in a non-public forum for detailed information about the unsolicited request for off-label information. 4. Public responses to public unsolicited requests for off-label information described in numbers 2 and 3 should not be promotional in nature or tone. In addition to a firm’s contact and disclosure information, a public response should include a mechanism for providing readily accessible current FDA-required labeling, if any, for the product (e.g., FDA-approved package insert and, if the response is for a consumer, FDA-approved patient labeling or, for new animal drugs, FDA-approved client information sheet). The public response should not provide any promo…
- Document
- FDA guidance: Responding to Unsolicited Requests for Off-Label Information About Prescription Drugs and Medical Devices (see document)
- Version
- as retrieved — the publisher does not version this document; the fingerprint below identifies the exact file
- Retrieved
- 2026-09-21 from www.fda.gov
- Fingerprint
- 8ab6bfda34ad39a70987805b…
FDA guidance describes the agency's current thinking. It is not binding law, and this rule is a recommendation, not an obligation.