Host SIUU communications on a separate web page from approved-use promotion
AI-verifiedwarningFDA guidance · non-bindingCheckable — presence or a literal match settles it
Rule
When shared online, an SIUU communication should be hosted on a separate web page from any web page that hosts promotional communications about the approved uses of the medical product.
Check
Check whether the SIUU content is hosted on its own web page rather than the page that hosts approved-use promotional content. A violation is SIUU content appearing on the same web page as approved-use promotion.
Where this comes from
Section V, Q3, item 2, Example 2 · page 22. The highlighted words are quoted exactly; a script confirms they appear in the source before the rule can be published.
…s. For example, in commercial exhibit halls, FDA strongly recommends that firms divide booth space to allow for a dedicated space where SIUU communications can be shared, separate from the booth space where promotional communications about approved uses are shared. Example 2: If a firm chooses to share information about both the approved and unapproved uses of its medical products to HCPs online through websites, FDA recommends that SIUU communications be on a separate web page from the web page that hosts promotional communications about the approved uses of the medical product and that the web page for the SIUU communications clearly identifies those communications through the clear and prominent presentation of the disclosures recommended in this guidance. FDA also recommends that firms not include direct links from web pages that host promotional communications about approved uses to web pages that host SIUU communications. Example 3: If a firm chooses to share information about both…
- Document
- FDA guidance: Communications From Firms to Health Care Providers Regarding Scientific Information on Unapproved Uses of Approved/Cleared Medical Products: Questions and Answers (final)
- Version
- as retrieved — the publisher does not version this document; the fingerprint below identifies the exact file
- Retrieved
- 2026-09-21 from www.fda.gov
- Fingerprint
- a36a07e1efd950b7a2a8f6b3…
FDA guidance describes the agency's current thinking. It is not binding law, and this rule is a recommendation, not an obligation.