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Distributing Scientific and Medical Publications on Risk Information for Approved Prescription Drugs and Biological Products—Recommended Practices | FDA

FDA guidance · non-bindingversion 2026-09-21Original ↗

Distributing Scientific and Medical Publications on Risk Information for Approved Prescription Drugs and Biological Products—Recommended Practices | FDA

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Guidance for Industry

Distributing Scientific and Medical Publications on Risk Information for Approved Prescription Drugs and Biological Products—Recommended Practices

DRAFT GUIDANCE

This guidance document is being distributed for comment purposes only.

Comments and suggestions regarding this draft document should be submitted within 75 days of publication in the Federal Register of the notice announcing the availability of the draft guidance. Submit electronic comments to <u>

http://www.regulations.gov

</u>. Submit written comments to the Division of Dockets Management (HFA-305), Food and Drug Administration, 5630 Fishers Lane, rm. 1061, Rockville, MD 20852. All comments should be identified with the docket number listed in the notice of availability that publishes in the Federal Register.

For questions regarding this draft document contact (CDER) Lauren Wedlake at 301-796-2500, (CBER) Office of Communication, Outreach and Development, at 800-835-4709 or 240-402-7800, or (CVM) Dorothy McAdams at (240) 453-6802.

U.S. Department of Health and Human Services Food and Drug Administration Center for Drug Evaluation and Research (CDER) Center for Biologics Evaluation and Research (CBER) Center for Veterinary Medicine (CVM)

June 2014 Procedural

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Guidance for Industry

Distributing Scientific and Medical Publications on Risk Information for Approved Prescription Drugs and Biological Products—Recommended Practices

Additional copies are available from:

Office of Communications Division of Drug Information, WO51, Room 2201 Center for Drug Evaluation and Research Food and Drug Administration 10903 New Hampshire Ave., Silver Spring, MD 20993 Phone: 301-796-3400; Fax: 301-847-8714 <u>

druginfo@fda.hhs.gov

</u> <u>

http://www.fda.gov/Drugs/GuidanceComplianceRegulatoryInformation/Guidances/default.htm

</u></span>

and/or

Office of Communication, Outreach and Development Center for Biologics Evaluation and Research Food and Drug Administration 10903 New Hampshire Ave., WO71, Room 3128 Silver Spring, MD 20993 Phone: 800-835-4709 or 240-402-7800 <u>

ocod@fda.hhs.gov

</u></span>

<u>

http://www.fda.gov/BiologicsBloodVaccines/GuidanceComplianceRegulatoryInformation/Guidances/default.htm

</u></span>

and/or

Communications Staff (CVM) Center for Veterinary Medicine Food and Drug Administration 7519 Standish Place, HFV-12 Rockville, MD 20855 Phone: 240-276-9300 <u>

AskCVM@fda.hhs.gov

</u></span>

<u>

http://www.fda.gov/AnimalVeterinary/GuidanceComplianceEnforcement/GuidanceforIndustry/default.htm

</u></span>

U.S. Department of Health and Human Services Food and Drug Administration Center for Drug Evaluation and Research (CDER) Center for Biologics Evaluation and Research (CBER) Center for Veterinary Medicine (CVM)

June 2014 Procedural

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Contains Nonbinding Recommendations

Draft — Not for Implementation

TABLE OF CONTENTS

I. INTRODUCTION II. BACKGROUND III. OVERVIEW OF FDA RISK ASSESSMENT—PRE- AND POSTMARKET A. Premarket Risk Assessment B. Postmarket Risk Assessment IV. CRITERIA FOR DETERMINING WHETHER NEW RISK INFORMATION IS APPROPRIATE FOR DISTRIBUTION TO HEALTH CARE PROFESSIONALS AND HEALTH CARE ENTITIES

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Contains Nonbinding Recommendations

Draft — Not for Implementation

Guidance for Industry

Distributing Scientific and Medical Publications on Risk Information for Approved Prescription Drugs and Biological Products—Recommended Practices

This draft guidance, when finalized, will represent the Food and Drug Administration’s (FDA’s) current thinking on this topic. It does not create or confer any rights for or on any person and does not operate to bind FDA or the public. You can use an alternative approach if the approach satisfies the requirements of the applicable statutes and regulations. If you want to discuss an alternative approach, contact the FDA staff responsible for implementing this guidance. If you cannot identify the appropriate FDA staff, call the appropriate number listed on the title page of this guidance.

I. INTRODUCTION

This draft guidance describes the Food and Drug Administration’s (FDA’s or Agency’s) current thinking on recommended practices for drug manufacturers (firms) and their representatives to follow if they choose to distribute to health care professionals or health care entities scientific or medical journal articles that discuss new risk information for approved prescription drugs<sup>4,5,6</sup> marketed in the United States. The recommendations in this draft guidance are intended to address issues specific to the distribution of new information about risks associated with a drug that further characterizes risks identified in the approved labeling.

The recommendations in this draft guidance are intended to apply to distribution of new risk information (as that term is further explained in section II of this document) for drugs intended for human and animal use. Throughout this draft guidance, the Agency provides references to regulations and guidances specific to drugs intended for human use. Unless otherwise indicated, the Agency generally takes a similar approach when addressing the issues raised in this draft guidance as they pertain to animal drugs.

FDA’s guidance documents, including this draft guidance, do not establish legally enforceable responsibilities. Instead, guidances describe the Agency’s current thinking on a topic and should

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be viewed only as recommendations, unless specific regulatory or statutory requirements are cited. The use of the word should in Agency guidances means that something is suggested or recommended, but not required.

II. BACKGROUND

In February 2014, FDA issued a draft guidance titled Distributing Scientific and Medical Publications on Unapproved New Uses—Recommended Practices (Draft Revised Reprints Guidance). That draft guidance revised an earlier guidance from 2009 to clarify the Agency’s position on manufacturer dissemination of scientific or medical publications that include information on unapproved new uses of the manufacturer’s products. The Draft Revised Reprints Guidance was issued to enable the public to provide comments. Stakeholders have raised questions regarding the Agency’s position on manufacturer dissemination of new scientific or medical information about safety information contained in the labeling for approved drugs. Because this concerns dissemination of new risk information related to approved uses of a drug, this issue is distinct from the dissemination of information on unapproved new uses of approved drugs.

In response to those questions, the Agency is issuing this draft guidance to clarify and solicit public comments on the Agency’s position on manufacturer dissemination of new risk information regarding lawfully marketed drugs for approved uses to health care professionals or health care entities. FDA recognizes that the safety profile of a drug evolves throughout its lifecycle as the extent of exposure to the product increases and that it can be helpful for health care practitioners to receive significant new risk information about an approved product in a timely manner. FDA anticipates that the earliest distribution of new risk information will generally involve distribution of recently published studies, as opposed to textbooks or clinical practice guidelines. Accordingly, FDA is providing guidance for firms that choose to distribute new risk information in the form of a reprint or digital copy of a published study.

FDA believes that recommendations specific to the distribution of new risk information about approved prescription drugs and biological products are needed for two reasons. First, in general there are differences in the purpose, nature, and reliability of the evidence used to determine the effectiveness of a drug (e.g., to support a new intended use) and the evidence that is the basis for the product’s risk assessment (see section III.A). Therefore, FDA believes guidance is needed to address the spectrum of data sources that could be appropriate for distribution to provide new risk information. Second, new risk information may contradict or otherwise deviate from the risk information in the approved labeling, which may cause confusion or otherwise contribute to patient harm. If the new information is unreliable or presented without the appropriate context, it could influence prescribing decisions or patient monitoring in a way that could harm patients. For example, postmarket data concerning an adverse reaction identified in the approved labeling may suggest that the adverse reaction is less severe or occurs at lower frequency than indicated in the approved labeling, or may call into question the basis for concluding that there is a causal relationship between the reaction and the drug. That information could, for example, lead to use

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of the drug in a patient for whom the approved labeling indicates an increased risk for the adverse reaction. Therefore, FDA is proposing recommendations for study or analysis and distribution criteria to help ensure that new risk information that rebuts, mitigates, or refines risk information in approved labeling meets appropriate standards for reliability and is presented with appropriate disclosure of its limitations.

For purposes of this draft guidance, the term new risk information refers to information that becomes available after a drug is marketed that rebuts or mitigates information about a risk already identified in the approved labeling or otherwise refines risk information in the approved labeling in a way that does not indicate greater seriousness of the risk. New risk information could, for example, include data indicating that the severity or rate of occurrence of an event is lower than described in the approved labeling or call into question a causal relationship between a drug and an event in the approved labeling. New risk information could also supplement risk information in approved labeling derived from a general population with information about risks in subpopulations of interest (e.g., data that show that the risk of an event in patients with hepatic disease is similar to the risk in a general population).

New risk information does not include, and this guidance is not intended to apply to, information about a newly identified risk (not previously included in the approved labeling) or new information that indicates that a risk already identified in approved labeling is more serious than is reflected in that labeling.

Nothing in this draft guidance is intended to change a firm’s existing obligations under the Federal Food, Drug, and Cosmetic Act (FD&C Act), the Public Health Service Act (PHS Act) and implementing regulations to update its approved labeling, to accurately reflect what is known about the safety profile of the drug, to ensure that the labeling is not false or misleading, or for other reasons.

III. OVERVIEW OF FDA RISK ASSESSMENT—PRE- AND POSTMARKET

A. Premarket Risk Assessment

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As reflected in the statutory new drug and new animal drug approval standards in sections 505 and 512 of the FD&C Act and the standard for licensure under section 351 of the PHS Act, the evidence that is the basis for the risk assessment of a drug differs from the evidence that is the basis for an effectiveness determination. The effectiveness determination is generally intended to evaluate a drug’s positive effect based on adequate and well-controlled trials designed to evaluate a specific efficacy variable (or a discrete number of efficacy variables) for the purpose of distinguishing the effect of the drug from other influences. In contrast, FDA’s premarket risk assessment is intended to identify and characterize the nature, frequency, and severity of the usually broad spectrum of adverse events and other risks associated with the use of a product based on a range of data sources. For human drugs, the supporting data are generally not derived from studies designed to test a specific safety hypothesis. The assessment is based largely on observations of adverse events from studies intended to assess effectiveness and includes all patients exposed to the investigational drug during its development. For animal drugs, there are generally data from safety studies in the target animal, in addition to observations of adverse events from studies intended to assess effectiveness. For both human and animal drugs, relevant data are weighted and integrated, based on the nature and reliability of the data sources, into a coherent assessment of what adverse reactions are reasonably associated with the use of a product and, to the extent possible, their frequency and severity.

Risk information is presented in various sections of the approved labeling. The ADVERSE REACTIONS section is the repository for all adverse reactions associated with a drug. Depending on the seriousness or other important clinical implications of an adverse reaction, it may also be discussed in greater detail in other labeling sections, in particular the WARNINGS AND PRECAUTIONS, CONTRAINDICATIONS, and BOXED WARNING sections. For example, the ADVERSE REACTIONS section of approved human drug labeling is explicitly required to “describe the overall adverse reaction profile of the drug based on the entire safety database.” The threshold for inclusion of an adverse event in approved human drug labeling is a determination that “there is some basis to believe there is a causal relationship between the drug and the occurrence of the adverse event.” Whether there is some basis to believe there is a causal relationship is a matter of judgment based on factors such as: (1) the frequency of reporting of the event, (2) whether the adverse event rate for a drug exceeds the placebo rate, (3) the extent of dose-response, (4) the extent to which the adverse event is consistent with the pharmacology of the drug, (5) the timing of the event relative to the time of drug exposure, (6)

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the existence of dechallenge and rechallenge experience, and (7) whether the adverse event is known to be caused by related drugs.

As these factors suggest, the strength of the evidence of a causal relationship between a drug and an adverse event (and, where applicable, the assessment of rate of occurrence) may vary across different drugs and diseases, and across different adverse reactions for the same drug, based on the types of data sources available in the premarket safety database, the size of the premarket population exposed to the drug, the pharmacology of the drug, and the nature of the event. Placebo-controlled and dose-response studies, if available, will generally be more informative than active-control and single-arm studies, and a larger premarket population will generally be more informative than a smaller one. Also, certain types of events are more strongly suggestive of a causal relationship than others. For example, a single occurrence, or a small number of occurrences, of a hypersensitivity reaction to a drug in which the patient was rechallenged with the drug and reacted, or an event that very rarely occurs spontaneously in a population not exposed to a drug (e.g., agranulocytosis, Stevens-Johnson Syndrome), can provide strong evidence of a causal relationship. However, a limited number of occurrences of a serious event that would be expected to occur in the study population independent of exposure to a drug (e.g., cardiovascular events in an elderly study population) provide more ambiguous evidence of a causal relationship. Therefore, a premarket risk assessment, although a thorough and rigorous assessment of the available safety data from the entire population exposed to a drug prior to marketing, may be limited in its ability to fully characterize a drug’s safety profile by the nature of the supporting data and the size of the population exposed.

B. Postmarket Risk Assessment

Because of the inherent limitations of the premarket risk assessment, postmarketing pharmacovigilance activities—both active (new controlled and epidemiologic studies) and passive (spontaneous reports)—may be critically important to developing and refining the safety profile of a drug. For example, new adverse reactions may be identified through postmarket reports of adverse events, particularly rare serious events that occur at a frequency too low to have been identified and characterized premarketing. Also, new data and information may be developed to further characterize previously identified adverse events. The types of data that can contribute to further developing the safety profile of a drug after marketing include data from controlled trials intended to evaluate a specific safety endpoint, controlled and uncontrolled trials evaluating efficacy (e.g., new uses), pooled analyses of new and existing risk information from controlled trials, epidemiologic studies evaluating a particular safety endpoint or safety generally, registries, and analyses of postmarketing reports of adverse events obtained through active (e.g., Sentinel) or passive surveillance processes. In some cases, additional new studies— controlled trials or epidemiologic studies—may be postmarketing requirements or commitments made at the time of approval or thereafter (e.g., a cardiovascular outcome study is often required for a new drug to treat type 2 diabetes).

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IV. CRITERIA FOR DETERMINING WHETHER NEW RISK INFORMATION IS APPROPRIATE FOR DISTRIBUTION TO HEALTH CARE PROFESSIONALS AND HEALTH CARE ENTITIES

FDA recognizes that the safety profile of a drug evolves throughout its lifecycle as the extent of exposure to the product increases and that it can be helpful for health care practitioners to receive significant new risk information about an approved product in a timely manner. Firms may distribute to healthcare entities and healthcare professionals new risk information under appropriate circumstances, even if such data are not consistent with the risk information currently in approved labeling. Before distributing new risk information that suggests that an adverse reaction or other risk currently in approved labeling is not causally related to a drug or is less consequential than is reflected in the labeling, or that otherwise refines the characterization of an adverse reaction identified in approved labeling, firms should carefully consider the reliability and persuasiveness of the data. As discussed in section III.A, there are cases in which even one occurrence of an adverse event can provide strong evidence that the drug caused the event. In contrast, where existing evidence provides some basis to believe that there is a causal relationship between an event and a drug, the evidence offered to overcome that prior showing should generally be from a study or analysis in a population large enough to detect a meaningful difference in the rate of occurrence of an event in patients who are exposed to the drug versus those who are not.

FDA does not intend to object to the distribution of new risk information that rebuts, mitigates, or refines risk information in the approved labeling, and is distributed by a firm in the form of a reprint or digital copy of a published study, if the study or analysis and the manner of distribution meet the principles set out below. Distribution of information that is not consistent with this guidance may render the labeling of a drug false or misleading under section 502(a) of the FD&C Act.

<u>DATA SOURCE</u>

  • The study or analysis should meet accepted design and other methodologic standards for the type of study or analysis (e.g., provides a clear description of the hypothesis tested, acknowledges and accounts for potential bias and multiplicity) and should be sufficiently well-designed and informative to merit consideration in assessing the implications of a risk.

  • To rebut a prior determination (reflected in the approved labeling) that there is some basis to believe there is causal relationship between the drug and the occurrence of an adverse event, or to otherwise mitigate a described risk, the study or analysis should also be at least as persuasive as the data sources that underlie the existing risk assessment of causality, severity, and/or incidence of the adverse reaction as reflected in approved labeling (e.g., data from a new controlled trial designed to estimate the relative risk of the event, a pharmacoepidemiologic study that is capable of reliably estimating the relative

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risk, or a rigorous meta-analysis of all relevant data from new and existing controlled trials).

* The conclusions of the study or analysis should give appropriate weight and consideration to, and should be a fair characterization of, all relevant information in the safety database, including contrary or otherwise inconsistent findings. As discussed above, there is a broad spectrum of potential data sources that can contribute in some way to characterization of a product’s safety; new risk information should be considered in light of all relevant existing information and integrated with that data to the extent possible.

* The study or analysis should be published in an independent, peer-reviewed journal.

<u>DISTRIBUTION</u>

* The reprint or digital copy should be accompanied by a cover sheet that clearly and prominently discloses:

o The study design, critical findings, and significant methodologic or other limitations of the study or analysis that may limit the persuasiveness or scope of findings that rebut, mitigate, or refine risk information in the approved labeling. Limitations should be discussed in relation to the specific circumstances of the study and its conclusions about a risk.

o That the information is not consistent with certain risk information in the approved labeling (should specifically identify the inconsistent information).

o That FDA has not reviewed the data.

o Any financial interests or affiliations between the study author(s) and the firm.

* The reprint or digital copy should be accompanied by the approved labeling for the product.

* The reprint or digital copy, when distributed, should be separate from any promotional material.

* Any statements made by a representative of the firm to a recipient concerning the reprint should be consistent with its content and the information in the disclosure cover sheet.

Footnotes

[1] This draft guidance has been prepared by the Center for Drug Evaluation and Research (CDER) in cooperation with the Center for Biologics Evaluation and Research (CBER) and the Center for Veterinary Medicine (CVM) at the Food and Drug Administration. (page 4)

[2] For purposes of this draft guidance, health care professionals include those providing care to either human or animal patients. (page 4)

[3] As used in this draft guidance, health care entities include hospitals, professional medical organizations, drug formulary committees, pharmacy benefit managers, health insurance issuers, group health plans, and Federal or State governmental agencies involved in the provision of health care or health insurance. For purposes of the draft guidance, health care entities also include any such similar organizations involved in animal health care. (page 4)

[4] As used in this draft guidance, the term drug includes drugs approved for use in humans or animals and drugs regulated as biological products licensed under section 351 of the Public Health Service Act ( U.S.C. 262(a)). (page 4)

[5] For animal drugs, this draft guidance also applies to over-the-counter and Veterinary Feed Directive drugs. (page 4)

[6] This guidance does not apply to products regulated as medical devices. (page 4)

[7] See the 2014 draft guidance for industry entitled Distributing Scientific and Medical Publications on Unapproved Uses—Recommended Practices. Although this draft guidance addresses only human products, the general principles are the same for animal drugs. (page 5)

[8] As used in this draft guidance, approved labeling refers to the labeling reviewed and approved under section 351 of the Public Health Service Act, or section 505 or 512 of the Federal Food, Drug, and Cosmetic Act or a conditional approval under section 571 of such act. See 21 CFR 201.56, 201.57, 201.100, and 201.105. (page 6)

[9] The term “new risk information” for purposes of this draft guidance should not be confused with the term “new safety information,” as defined in section 505-1(b)(3) of the Federal Food, Drug, and Cosmetic Act (FD&C Act) for purposes of FDA determinations about (among other things) the exercise of its authority under section 505(o)(4) of the FD&C Act to require and, if necessary, order labeling changes if it becomes aware of new safety information it believes should be included in the labeling of a drug. Although in some cases, the same information may constitute new risk information as used in this draft guidance and new safety information as defined in section 505-1(b)(3) of the FD&C Act, this draft guidance is not intended to address new safety information nor the implementation of section 505(o)(4). For information regarding section 505(o)(4), see the 2013 guidance for industry entitled Safety Labeling Changes—Implementation of Section 505(o)(4) of the FD&C Act. (page 6)

[10] See, e.g., 21 CFR 201.56(a)(2) (“[approved] labeling must be updated when new information becomes available that causes the labeling to become inaccurate, false, or misleading”), 21 CFR 314.70 and 601.12 (concerning supplements and other changes to an approved application, including labeling), and 21 CFR 514.8(c) (concerning supplements and other changes to an approved application for a new animal drug, including labeling). (page 6)

[11] 21 CFR 314.126; 21 CFR 514.117 (page 7)

[12] Target animals are the specific animals (e.g., species, class, etc.) for which the drug is intended for use. This draft guidance pertains only to risk information relevant to target animal safety. The Agency conducts a separate review with respect to the human food safety of drugs given to food animals which takes different factors into account. (page 7)

[13] See the 2005 guidance for industry entitled Premarketing Risk Assessment for a more detailed discussion of premarket assessment of safety to support drug approval. (page 7)

[14] See, e.g., the 2011 guidance for industry entitled Warnings and Precautions, Contraindications, and Boxed Warnings Sections of Labeling for Human Drug and Biological Products—Content and Format. (page 7)

[15] 21 CFR 201.57(c)(7) (page 7)

[16] The term adverse event refers to the universe of untoward medical occurrences observed in conjunction with exposure to a drug, whether or not considered drug-related (see 21 CFR 312.32(a)). Adverse reactions are a subset of adverse events for which there is evidence to conclude there is some basis to believe there is a causal relationship between the drug and the adverse event (see 21 CFR 201.57(c)(7)). (page 7)

[17] 21 CFR 201.57(c)(7) (page 7)

[18] See the 2006 guidance for industry entitled Adverse Reactions Section of Labeling for Human Prescription Drug and Biological Products—Content and Format for a more detailed discussion of how to identify adverse reactions for inclusion in approved labeling. (page 8)

[19] See the 2005 guidance for industry entitled Good Pharmacovigilance Practices and Pharmacoepidemiologic Assessment for a more detailed discussion of postmarketing safety assessment. (page 8)

[21] Randomized, controlled trials designed to assess relative risk of occurrence of an adverse reaction would generally provide the most persuasive information, although they can have quality and interpretation problems. Other types of data sources that could be relied on to rebut, mitigate, or refine risk information, such as pharmacoepidemiologic studies or meta-analyses, will generally warrant more extensive discussions of their limitations. (page 10)